Lures - Soft Plastics

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  • Attraxx Baby Mystic Shrimp Quick View

    Attraxx Baby Mystic Shrimp

    $ 5.99

    Attraxx Baby Mystic Shrimp - 2-1/2In Chart
  • Attraxx Knuckleball Shad Quick View

    Attraxx Knuckleball Shad

    $ 6.99

    Attraxx Knuckleball Shad - 5In 7Bg Bone
  • Attraxx Mystic Eel Quick View

    Attraxx Mystic Eel

    $ 5.99

    Attraxx Mystic Eel - 4-1/2In 8Bg Avocado/Chart
  • SOLD OUT
    Attraxx Mystic Grub - 4-1/2In 8Bg Glow Quick View

    Attraxx Mystic Grub - 4-1/2In 8Bg Glow

    $ 5.99

    This product is sold out

    Attraxx Mystic Grub - 4-1/2In 8Bg Glow
  • SOLD OUT
    Attraxx Mystic Myz-Stick - 5In 6Bg Junebug Quick View

    Attraxx Mystic Myz-Stick - 5In 6Bg Junebug

    $ 5.99

    This product is sold out

    Attraxx Mystic Myz-Stick - 5In 6Bg Junebug
  • Attraxx Mystic Pogey Quick View

    Attraxx Mystic Pogey

    $ 5.99

    Attraxx Mystic Pogey - Glow/Chart
  • Attraxx Mystic S/W Nuckle Quick View

    Attraxx Mystic S/W Nuckle

    $ 5.99

    Attraxx Mystic S/W Nuckle - 5In 7Bg Avocado/Chart
  • Attraxx Mystic Shad Quick View

    Attraxx Mystic Shad

    $ 5.99

    Attraxx Mystic Shad - 5In 7Bg Avocado/Chart
  • Attraxx Oberdad Craw Quick View

    Attraxx Oberdad Craw

    $ 5.99

    Attraxx Oberdad Craw - 4In 7Bg Black Neon
  • Attraxx Saltwater Eel Quick View

    Attraxx Saltwater Eel

    $ 6.99

    Attraxx Saltwater Eel - 4 1/2In 7Bg Bone
  • Attraxx Saltwater Grub Quick View

    Attraxx Saltwater Grub

    $ 6.99

    Attraxx Saltwater Grub - 4 1/2In 7Bg Bone
  • Attraxx Saltwater Pogey Quick View

    Attraxx Saltwater Pogey

    $ 6.99

    Attraxx Saltwater Pogey - 4In 7Bg Avocado/Chart
  • Attraxx Saltwater Shad Quick View

    Attraxx Saltwater Shad

    $ 6.99

    Attraxx Saltwater Shad - 5In 6Bg Bone
  • Attraxx Saltwater Shrimp Quick View
    Attraxx Saltwater Shrimp

    Attraxx Saltwater Shrimp

    $ 6.99

    Attraxx Saltwater Shrimp - 3 3/4In 7Bg Bone
  • SOLD OUT
    Backwater Creature Quick View

    Backwater Creature

    $ 4.35

    This product is sold out

    Backwater Creature - 3 1/2In 7Bg Black
  • SOLD OUT
    Backwater Muddbugg C-Floater Quick View

    Backwater Muddbugg C-Floater

    $ 4.84

    This product is sold out

    Backwater Muddbugg C-Floater - 3 1/2In 8Bg Black
  • SOLD OUT
    Backwater Reef Stik Quick View

    Backwater Reef Stik

    $ 4.35

    This product is sold out

    Backwater Reef Stik - 6In 7Bg Black
  • SOLD OUT
    Backwater Shaky T-Floater Quick View

    Backwater Shaky T-Floater

    $ 5.06

    This product is sold out

    Backwater Shaky T-Floater - 6In 12Bg Black
  • SOLD OUT
    Backwater Stick Bait T-Floater Quick View

    Backwater Stick Bait T-Floater

    $ 4.84

    This product is sold out

    Backwater Stick Bait T-Floater - 5 1/4In 8Bg Black
  • SOLD OUT
    Backwater U-Tail

    Backwater U-Tail

    from $ 4.40 - $ 5.94
    Quick View

    Backwater U-Tail

    $ 4.40

    This product is sold out

    Backwater U-Tail - 10In 8Bg Black
  • SOLD OUT
    Bang Die Dapper Bang Die Dapper Quick View
    Bang Die Dapper

    Bang Die Dapper

    $ 5.24

    This product is sold out

    Bang Die Dapper - 3-1/2In 10Ct Crystal Shad
  • SOLD OUT
    Bass Assassin Crappie Assassin Quick View

    Bass Assassin Crappie Assassin

    $ 27.75

    This product is sold out

    Bass Assassin Crappie Assassin - 3/8Oz Chart 2In Curly S&P Silv
  • Bass Assassin Crappie Dapper Bass Assassin Crappie Dapper

    Bass Assassin Crappie Dapper

    from $ 3.99 - $ 4.29
    Quick View
    Bass Assassin Crappie Dapper

    Bass Assassin Crappie Dapper

    $ 3.99

    Bass Assassin Crappie Dapper - 2In 10Pk Alewife
  • Bass Assassin Curly Shad Bass Assassin Curly Shad Quick View
    Bass Assassin Curly Shad

    Bass Assassin Curly Shad

    $ 3.19

    The Bass Assassin 2-inch Curly Shad has the same body design as the 1.5 inch shad with a curl tail that makes it an ideal bait for panfish and crappie when fished on a jig. 10 per pack.
  • Bass Assassin Pro Tiny Shad Bass Assassin Pro Tiny Shad

    Bass Assassin Pro Tiny Shad

    from $ 3.59 - $ 3.69
    Quick View
    Bass Assassin Pro Tiny Shad

    Bass Assassin Pro Tiny Shad

    $ 3.59

    Shad features a unique design for realistic action. Includes Fish-Attracting P-Enzyme Formula.
  • Bass Assassin S/Wat Curly Bass Assassin S/Wat Curly Quick View
    Bass Assassin S/Wat Curly

    Bass Assassin S/Wat Curly

    $ 5.69

    Features a realistic action design. Includes Fish-Attracting PEnzyme Formula.
  • Bass Assassin Shad-S/W Bass Assassin Shad-S/W

    Bass Assassin Shad-S/W

    from $ 5.69 - $ 5.71
    Quick View
    Bass Assassin Shad-S/W

    Bass Assassin Shad-S/W

    $ 5.69

    Bass Assassin Shad-S/W - 5In 8Bg Candy Corn
  • Bass Assassin Split Tail Bass Assassin Split Tail

    Bass Assassin Split Tail

    from $ 4.99 - $ 5.29
    Quick View
    Bass Assassin Split Tail

    Bass Assassin Split Tail

    $ 4.99

    Bass Assassin Split Tail - 4In 10Bg Candy Corn
  • Bass Assassin Tiny Shad Bass Assassin Tiny Shad

    Bass Assassin Tiny Shad

    from $ 2.99 - $ 3.19
    Quick View
    Bass Assassin Tiny Shad

    Bass Assassin Tiny Shad

    $ 2.99

    Shad features a unique design for realistic action. Includes Fish-Attracting P-Enzyme Formula.
  • Berkely Havoc Pit Boss Berkely Havoc Pit Boss Quick View
    Berkely Havoc Pit Boss

    Berkely Havoc Pit Boss

    $ 3.49

    Skeet Reese designed, The Pit Boss has the best possible action to get bites in all conditions. It’s the perfect size to match the most common forage like bait fish and crawfish. The Pit Boss will be the ultimate flipping bait.
  • SOLD OUT
    Berkley Flicker Shad - 7Cm Black Gold Quick View

    Berkley Flicker Shad - 7Cm Black Gold

    $ 3.95

    This product is sold out

    Berkley Flicker Shad - 7Cm Black Gold
  • Berkley Gulp Alive Bloodw Berkley Gulp Alive Bloodw Quick View
    Berkley Gulp Alive Bloodw

    Berkley Gulp Alive Bloodw

    $ 21.99

    Berkley Gulp Alive Bloodw - Pint 6In Bloody
  • SOLD OUT
    Berkley Gulp Alive Crab Berkley Gulp Alive Crab

    Berkley Gulp Alive Crab

    from $ 19.99 - $ 21.99
    Quick View
    Berkley Gulp Alive Crab

    Berkley Gulp Alive Crab

    $ 19.99

    This product is sold out

    Berkley Gulp Alive Crab - Pint 2In Natural
  • Berkley Gulp Alive Crawle Quick View
    Berkley Gulp Alive Crawle

    Berkley Gulp Alive Crawle

    $ 21.99

    Berkley Gulp Alive Crawle - Pint 4In Natural
  • Berkley Gulp Alive Crazy - Pint 5In Jerk Shad New Pe Quick View
    Berkley Gulp Alive Crazy - Pint 5In Jerk Shad New Pe

    Berkley Gulp Alive Crazy - Pint 5In Jerk Shad New Pe

    $ 21.99

    Berkley Gulp Alive Crazy - Pint 5In Jerk Shad New Pe
  • Berkley Gulp Alive Dt Swim Mul - Half Pint 4In New Penny Quick View
    Berkley Gulp Alive Dt Swim Mul - Half Pint 4In New Penny

    Berkley Gulp Alive Dt Swim Mul - Half Pint 4In New Penny

    $ 9.99

    Berkley Gulp Alive Dt Swim Mul - Half Pint 4In New Penny
  • Berkley Gulp Alive Flats Worm Berkley Gulp Alive Flats Worm Quick View
    Berkley Gulp Alive Flats Worm

    Berkley Gulp Alive Flats Worm

    $ 19.99

    Berkley Gulp Alive Flats Worm - Pint 4In Golden Bream
  • Berkley Gulp Alive Hollow Shmp Berkley Gulp Alive Hollow Shmp Quick View
    Berkley Gulp Alive Hollow Shmp

    Berkley Gulp Alive Hollow Shmp

    $ 9.99

    Berkley Gulp Alive Hollow Shmp - Half Pint 3In Natural
  • Berkley Gulp Alive Jerk S Berkley Gulp Alive Jerk S

    Berkley Gulp Alive Jerk S

    from $ 9.99 - $ 10.99
    Quick View
    Berkley Gulp Alive Jerk S

    Berkley Gulp Alive Jerk S

    $ 9.99

    Erratic darting motion imitates a struggling baitfish. Designed to target fish suspended or holding in vertical cover. Perfect for working weedlines and wood, docks or dams.
  • Berkley Gulp Alive Jerk Shad Berkley Gulp Alive Jerk Shad

    Berkley Gulp Alive Jerk Shad

    from $ 19.99 - $ 21.99
    Quick View
    Berkley Gulp Alive Jerk Shad

    Berkley Gulp Alive Jerk Shad

    $ 19.99

    Berkley Gulp Alive Jerk Shad - Pint 5In Chart Pep Neon G
  • Berkley Gulp Alive Mantis Berkley Gulp Alive Mantis Quick View
    Berkley Gulp Alive Mantis

    Berkley Gulp Alive Mantis

    $ 21.99

    Berkley Gulp Alive Mantis - Pint 3In Molting
  • SOLD OUT
    Berkley Gulp Alive Mantis Shmp Berkley Gulp Alive Mantis Shmp Quick View
    Berkley Gulp Alive Mantis Shmp

    Berkley Gulp Alive Mantis Shmp

    $ 37.99

    This product is sold out

    Berkley Gulp Alive Mantis Shmp - Quart 3In Molting
  • SOLD OUT
    Berkley Gulp Alive Mud Minnow - Pint 4In New Penny Quick View
    Berkley Gulp Alive Mud Minnow - Pint 4In New Penny

    Berkley Gulp Alive Mud Minnow - Pint 4In New Penny

    $ 21.99

    This product is sold out

    Berkley Gulp Alive Mud Minnow - Pint 4In New Penny
  • Berkley Gulp Alive Nightc Berkley Gulp Alive Nightc Quick View
    Berkley Gulp Alive Nightc

    Berkley Gulp Alive Nightc

    $ 21.99

    Berkley Gulp Alive Nightc - Pint 6In Natural
  • Berkley Gulp Alive Ripple Berkley Gulp Alive Ripple Quick View
    Berkley Gulp Alive Ripple

    Berkley Gulp Alive Ripple

    $ 21.99

    Berkley Gulp Alive Ripple - Pint 3In Chart Pepper
  • Berkley Gulp Alive Shrimp Berkley Gulp Alive Shrimp

    Berkley Gulp Alive Shrimp

    from $ 9.99 - $ 21.99
    Quick View
    Berkley Gulp Alive Shrimp

    Berkley Gulp Alive Shrimp

    $ 9.99

    Looks, feels and smells like live shrimp. Assorted colors to match a variety of fishing conditions. Extremely durable and long lasting. Rig and fish any way you would with live shrimp.
  • SOLD OUT
    Berkley Gulp Alive Squid Quick View
    Berkley Gulp Alive Squid

    Berkley Gulp Alive Squid

    $ 19.99

    This product is sold out

    Berkley Gulp Alive Squid - Pint 3In Amber Glo
  • SOLD OUT
    Berkley Gulp Alive Swim Mullet Berkley Gulp Alive Swim Mullet Quick View
    Berkley Gulp Alive Swim Mullet

    Berkley Gulp Alive Swim Mullet

    $ 21.99

    This product is sold out

    Looks, tastes, feels ALIVE -- because your bait actually "lives" in a natural, super-charged GULP solution! They absorb up to 20% more attractant.
  • SOLD OUT
    Berkley Gulp Crawler Berkley Gulp Crawler Quick View
    Berkley Gulp Crawler

    Berkley Gulp Crawler

    $ 6.49

    This product is sold out

    Berkley Gulp Crawler - 4In 12Bg Green Pumpkin
  • SOLD OUT
    Berkley Gulp Hellgramite Quick View
    Berkley Gulp Hellgramite

    Berkley Gulp Hellgramite

    $ 4.29

    This product is sold out

    Berkley Gulp Hellgramite - 1 1/2In 12Bg Black
  • Berkley Gulp Minnow Berkley Gulp Minnow

    Berkley Gulp Minnow

    from $ 4.29 - $ 6.49
    Quick View
    Berkley Gulp Minnow

    Berkley Gulp Minnow

    $ 4.29

    Berkley Gulp Minnow - 1In 12Bg Emerald Shiner
  • Berkley Gulp! Dt Swim Mullet Berkley Gulp! Dt Swim Mullet Quick View
    Berkley Gulp! Dt Swim Mullet

    Berkley Gulp! Dt Swim Mullet

    $ 6.99

    Berkley Gulp! Dt Swim Mullet - 4In 6/Bg Natural Shrimp
  • SOLD OUT
    Berkley Gulp! Flt Trout Worm - 3In 20Bg Flour Red Quick View
    Berkley Gulp! Flt Trout Worm - 3In 20Bg Flour Red

    Berkley Gulp! Flt Trout Worm - 3In 20Bg Flour Red

    $ 6.49

    This product is sold out

    Berkley Gulp! Flt Trout Worm - 3In 20Bg Flour Red
  • Berkley Gulp! Fw Goby - 4In 8Bg Pumpkin Chartreus Quick View
    Berkley Gulp! Fw Goby - 4In 8Bg Pumpkin Chartreus

    Berkley Gulp! Fw Goby - 4In 8Bg Pumpkin Chartreus

    $ 6.49

    Comes floating in the "Magic Gravy" enabling you to recharge your baits by putting them back into the bucket.
  • Berkley Gulp! Hollow Shrimp Berkley Gulp! Hollow Shrimp Quick View
    Berkley Gulp! Hollow Shrimp

    Berkley Gulp! Hollow Shrimp

    $ 6.99

    Berkley Gulp! Hollow Shrimp - 3In 4/Bg Glow
  • Berkley Gulp! Jigging Gru Berkley Gulp! Jigging Gru Quick View
    Berkley Gulp! Jigging Gru

    Berkley Gulp! Jigging Gru

    $ 6.49

    The Berkley Gulp! Jigging Grub is outstanding for everything from panfish to trophy bass and walleye. Specifically designed for the jig fisherman, the Gulp! Jigging Grub's head and body have more mass than a standard curltail grub allowing for a superior fit and hold on jigheads. The beefy tail creates more thump and vibration on the fall, attracting and provoking more fish to strike
  • SOLD OUT
    Berkley Gulp! Nightcrawler Quick View
    Berkley Gulp! Nightcrawler

    Berkley Gulp! Nightcrawler

    $ 6.49

    This product is sold out

    Berkley Gulp! Nightcrawler - 6In 10/Bg Green Pumpkin
  • SOLD OUT
    Berkley Gulp! Shakey Worm - 5In 8/Bg Red Shad Quick View
    Berkley Gulp! Shakey Worm - 5In 8/Bg Red Shad

    Berkley Gulp! Shakey Worm - 5In 8/Bg Red Shad

    $ 6.49

    This product is sold out

    Berkley Gulp! Shakey Worm - 5In 8/Bg Red Shad
  • SOLD OUT
    Berkley Gulp! Sw Bait Fish - 4In 7/Bg Pearl White Quick View

    Berkley Gulp! Sw Bait Fish - 4In 7/Bg Pearl White

    $ 6.99

    This product is sold out

    Berkley Gulp! Sw Bait Fish - 4In 7/Bg Pearl White
  • Berkley Gulp! Sw Crab Berkley Gulp! Sw Crab Quick View
    Berkley Gulp! Sw Crab

    Berkley Gulp! Sw Crab

    $ 6.99

    Berkley Gulp! Sw Crab - 2In 5/Bg New Penny Fleck
  • Berkley Gulp! Sw Flats Worm Berkley Gulp! Sw Flats Worm Quick View
    Berkley Gulp! Sw Flats Worm

    Berkley Gulp! Sw Flats Worm

    $ 6.99

    Berkley Gulp! Sw Flats Worm - 4In 10/Bg Camo
  • Berkley Gulp! Sw Jerk Shad Berkley Gulp! Sw Jerk Shad

    Berkley Gulp! Sw Jerk Shad

    from $ 6.99 - $ 7.99
    Quick View
    Berkley Gulp! Sw Jerk Shad

    Berkley Gulp! Sw Jerk Shad

    $ 6.99

    Berkley Gulp! Sw Jerk Shad - 5In 5/Bg Banana Prawn
  • Berkley Gulp! Sw Mantis Shrmp Berkley Gulp! Sw Mantis Shrmp Quick View
    Berkley Gulp! Sw Mantis Shrmp

    Berkley Gulp! Sw Mantis Shrmp

    $ 6.99

    Berkley Gulp! Sw Mantis Shrmp - 3In 6/Bg Glow
  • Berkley Gulp! Sw Mud Min/Crkr Berkley Gulp! Sw Mud Min/Crkr Quick View
    Berkley Gulp! Sw Mud Min/Crkr

    Berkley Gulp! Sw Mud Min/Crkr

    $ 6.99

    Berkley Gulp! Sw Mud Min/Crkr - 4In 8/Bg Camo
  • Berkley Gulp! Sw Mullet Berkley Gulp! Sw Mullet Quick View
    Berkley Gulp! Sw Mullet

    Berkley Gulp! Sw Mullet

    $ 6.99

    With its swimming tail action, imitate saltwater baitfish such as blue runner, anchovy, grunts, mackerel and others.
  • Berkley Gulp! Sw Pogy Berkley Gulp! Sw Pogy Quick View
    Berkley Gulp! Sw Pogy

    Berkley Gulp! Sw Pogy

    $ 6.99

    Vibrating tail action. Ideal reaction bait for redfish, trout, bass and other saltwater species. Lifelike detail and top/bottom color lamination.
  • SOLD OUT
    Berkley Gulp! Sw Ripple Mullet Berkley Gulp! Sw Ripple Mullet Quick View
    Berkley Gulp! Sw Ripple Mullet

    Berkley Gulp! Sw Ripple Mullet

    $ 6.99

    This product is sold out

    Berkley Gulp! Sw Ripple Mullet - 3In 6/Bg Chart Pepper
  • Berkley Gulp! Sw Shrimp Berkley Gulp! Sw Shrimp Quick View
    Berkley Gulp! Sw Shrimp

    Berkley Gulp! Sw Shrimp

    $ 6.99

    Built for real, lifelike action. Weighted and designed to fall and swim without tumble or roll. Cast and retrieve or bottom fish - designed to perform for both techniques.
  • Berkley Gulp! Sw Swimmow Berkley Gulp! Sw Swimmow Quick View
    Berkley Gulp! Sw Swimmow

    Berkley Gulp! Sw Swimmow

    $ 6.99

    Berkley Gulp! Sw Swimmow - 4In 8/Bg Banana Prawn
  • SOLD OUT
    Berkley Havoc Craw Fatty Berkley Havoc Craw Fatty Quick View
    Berkley Havoc Craw Fatty

    Berkley Havoc Craw Fatty

    $ 3.49

    This product is sold out

    Bobby Lane designed, has bigger ribs and a wider body for increased action and maximum disturbance in the water.
  • Berkley Havoc Pit Boss Berkley Havoc Pit Boss Quick View
    Berkley Havoc Pit Boss

    Berkley Havoc Pit Boss

    $ 3.49

    Skeet Reese designed, has the best possible action to get bites in all conditions. It’s the perfect size to match the most common forage like bait fish and crawfish.
  • SOLD OUT
    Berkley Hollow Belly Swimbait Berkley Hollow Belly Swimbait Quick View
    Berkley Hollow Belly Swimbait

    Berkley Hollow Belly Swimbait

    $ 9.99

    This product is sold out

    Berkley Hollow Belly Swimbait - 5In 3Bg Ayu
  • SOLD OUT
    Berkley P/B Floating Mice Tail - 3In 6/Bg Bubblegum/White Quick View
    Berkley P/B Floating Mice Tail - 3In 6/Bg Bubblegum/White

    Berkley P/B Floating Mice Tail - 3In 6/Bg Bubblegum/White

    $ 4.39

    This product is sold out

    Berkley P/B Floating Mice Tail - 3In 6/Bg Bubblegum/White
  • Berkley Power Floating Worm Berkley Power Floating Worm Quick View
    Berkley Power Floating Worm

    Berkley Power Floating Worm

    $ 4.39

    Replicates trout-attracting features of small worms and other forage. Lively action gives a lifelike presentation. Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula.
  • SOLD OUT
    Berkley Power Shakey Worms - 5In 10Bg Watermelon Candy Quick View

    Berkley Power Shakey Worms - 5In 10Bg Watermelon Candy

    $ 4.39

    This product is sold out

    Berkley Power Shakey Worms - 5In 10Bg Watermelon Candy
  • Berkley Power Worms Berkley Power Worms

    Berkley Power Worms

    from $ 7.59 - $ 31.99
    Quick View
    Berkley Power Worms

    Berkley Power Worms

    $ 7.59

    Berkley Power Worms - 12In 5Bg Black Grape
  • Berkley Powerbait Chigger Craw Berkley Powerbait Chigger Craw Quick View
    Berkley Powerbait Chigger Craw

    Berkley Powerbait Chigger Craw

    $ 4.99

    The tournament winning Chigger Craw. High action pinchers create more strikes. Designed for rigging versatility. Fish it as a jig trailer, Texas rig or open water jigs.
  • SOLD OUT
    Berkley Powerbait Chigger Quad - 4In 8Bg Pumpkin Green Fleck Quick View

    Berkley Powerbait Chigger Quad - 4In 8Bg Pumpkin Green Fleck

    $ 4.99

    This product is sold out

    Berkley Powerbait Chigger Quad - 4In 8Bg Pumpkin Green Fleck
  • Berkley Powerbait Crazy Legs Chigger Craw Berkley Powerbait Crazy Legs Chigger Craw Quick View
    Berkley Powerbait Crazy Legs Chigger Craw

    Berkley Powerbait Crazy Legs Chigger Craw

    $ 4.99

    The Bassmaster Classic winning bait. High action pinchers create more strikes. The crazy legs create additional action on fall or retrieve to entice wary or curious fish. Main body may be cut at third leg to fit perfectly on a skirt rig. Crazy legs swim with fast or slow movement and even flutter during a pause in the retrieve. Perfect for dead sticking.
  • SOLD OUT
    Berkley Powerbait Dbl Tail Gru Quick View
    Berkley Powerbait Dbl Tail Gru

    Berkley Powerbait Dbl Tail Gru

    $ 4.49

    This product is sold out

    Berkley Powerbait Dbl Tail Gru - 3In 8Bg Chart
  • SOLD OUT
    Berkley Powerbait Mud Critter - 4In 7Bg Watermelon Quick View
    Berkley Powerbait Mud Critter - 4In 7Bg Watermelon

    Berkley Powerbait Mud Critter - 4In 7Bg Watermelon

    $ 3.99

    This product is sold out

    Berkley Powerbait Mud Critter - 4In 7Bg Watermelon
  • SOLD OUT
    Berkley Powerbait Power C Berkley Powerbait Power C Quick View
    Berkley Powerbait Power C

    Berkley Powerbait Power C

    $ 4.39

    This product is sold out

    Berkley Powerbait Power C - 4In 6Bg Bama Bug
  • Berkley Powerbait Power Worms Berkley Powerbait Power Worms Quick View
    Berkley Powerbait Power Worms

    Berkley Powerbait Power Worms

    $ 4.99

    Ribbontail design swims naturally on the fall with twitches and short hops. Soft but firm texture is irresistible to fish. Ideal for lakes, reservoirs, streams or rivers.
  • Betts Billy Bay Flounder - 1/2Oz 2Pk Flounder Fanati Quick View

    Betts Billy Bay Flounder - 1/2Oz 2Pk Flounder Fanati

    $ 3.59

    Betts Billy Bay Flounder - 1/2Oz 2Pk Flounder Fanati
  • Betts Billy Bay Halo Shri Betts Billy Bay Halo Shri Quick View
    Betts Billy Bay Halo Shri

    Betts Billy Bay Halo Shri

    $ 5.79

    Betts Billy Bay Halo Shri - 1/4Oz 3Pk Clear Sparkle/P
  • Betts Billy Bay Perfect Shrimp Quick View

    Betts Billy Bay Perfect Shrimp

    $ 5.79

    Betts Billy Bay Perfect Shrimp - 1/4Oz 3Pk Chart/Pink Fire Tail
  • SOLD OUT
    Big Bite Curl Tail Worm - 6In 10Pk Watermelon Seed Quick View
    Big Bite Curl Tail Worm - 6In 10Pk Watermelon Seed

    Big Bite Curl Tail Worm - 6In 10Pk Watermelon Seed

    $ 2.69

    This product is sold out

    Big Bite Curl Tail Worm - 6In 10Pk Watermelon Seed
  • Bomber Mud Minnow Curl Ta - 4In 10Bg Pearl/Silver Fla Quick View

    Bomber Mud Minnow Curl Ta - 4In 10Bg Pearl/Silver Fla

    $ 5.49

    Bomber Mud Minnow Curl Ta - 4In 10Bg Pearl/Silver Fla
  • Bomber Mud Minnow Paddle Quick View
    Bomber Mud Minnow Paddle

    Bomber Mud Minnow Paddle

    $ 5.49

    Bomber Mud Minnow Paddle - 4In 10Bg Glo
  • Bomber Rigged Eel

    Bomber Rigged Eel

    from $ 8.59 - $ 12.49
    Quick View
    Bomber Rigged Eel

    Bomber Rigged Eel

    $ 8.59

    Bomber Rigged Eel - 11In 6/0
  • SOLD OUT
    Bombshell Crabs Bombshell Crabs Quick View
    Bombshell Crabs

    Bombshell Crabs

    $ 5.99

    This product is sold out

    The Bombshell Crab

    The Truly Fishable Bombshell Crab for In-shore Saltwater

    Imitating an in-shore saltwater crab with live-action claws, this crab can be easily texas-rigged like a traditional soft plastic lure, allowing you to fish it more naturally through vegetation, holes and around structure with a lively presentation.

    Use a forward-weighted jig or Texas-rig with a worm hook with the hook point up through the hook channel for weedless fishing. The concave belly allows it to be skipped under docks or under mangroves to reach hidden fish.

    The hook channel allows weedless hook rigging and easier hooks-sets through the minimized body thickness. When rigged, the crabs live-action claws will rise in a defensive position much like a live crab, creating a natural presentation and producing maximum strike responses from game fish such as Redfish, Snook, trout and more.

  • In Store Only
    Bombshell Turtles Bombshell Turtles Quick View
    Bombshell Turtles

    Bombshell Turtles

    $ 5.99

    In Store Only

    The Bombshell Turtle™
    Your missing link to more & bigger fish!

    Castalia Outdoors launched a bombshell—a Bombshell Turtle, that is. This new soft plastic fishing lure has a unique shape that is proving irresistible to fish. Why a turtle fishing lure? Bass and even saltwater species aggressively attack turtles in the wild. Salt- and freshwater gamefish despise egg-raiding turtles and attack juvenile turtles aggressively year-round.

    Aggressiveness by largemouth bass toward juvenile turtles has been well documented for more than 35 years in films featuring largemouth bass behavior—bringing many to ask, what took so long to make this lure?

    Simply put, this patented new lure shape is the missing link, filling a glaring gap in the standard soft-plastic lure offering. 95% of the hits on this Bombshell Turtle are on the drop, so a tantalizing slow descent with its automatic leg action will draw more strikes. Rig it like many other soft plastic lures, and pop the lure for multiple descents during the retrieve near underwater structure to lure big fish out of cover. Let the lure do the work, pop and retrieve it s-l-o-w-l-y.

    There is simply nothing like the Bombshell Turtle and it will prove to be your missing link to more and bigger fish.

  • In Store Only
    Bombshell Turtles - 8-bag Variety Pack Quick View
    Bombshell Turtles - 8-bag Variety Pack

    Bombshell Turtles - 8-bag Variety Pack

    $ 49.99 $ 53.89

    In Store Only

    The Bombshell Turtle™
    Your missing link to more & bigger fish!

    Castalia Outdoors launched a bombshell—a Bombshell Turtle, that is. This new soft plastic fishing lure has a unique shape that is proving irresistible to fish. Why a turtle fishing lure? Bass and even saltwater species aggressively attack turtles in the wild. Salt- and freshwater gamefish despise egg-raiding turtles and attack juvenile turtles aggressively year-round.

    Aggressiveness by largemouth bass toward juvenile turtles has been well documented for more than 35 years in films featuring largemouth bass behavior—bringing many to ask, what took so long to make this lure?

    Simply put, this patented new lure shape is the missing link, filling a glaring gap in the standard soft-plastic lure offering. 95% of the hits on this Bombshell Turtle are on the drop, so a tantalizing slow descent with its automatic leg action will draw more strikes. Rig it like many other soft plastic lures, and pop the lure for multiple descents during the retrieve near underwater structure to lure big fish out of cover. Let the lure do the work, pop and retrieve it s-l-o-w-l-y.

    There is simply nothing like the Bombshell Turtle and it will prove to be your missing link to more and bigger fish.

    8-bag Value Pack includes one each:

    Black & Red 6-count Black & Silver 6-count Juvenile Green 6-count
    Cooter 6-count June Bug 6-count Slider 6-count
    Snapper 6-count Softshell 6-count 1/16-ounce weighted 4/0 hooks, 5-count
  • Booyah Pad Crasher Booyah Pad Crasher Quick View
    Booyah Pad Crasher

    Booyah Pad Crasher

    $ 6.99

    The BOOYAH Pad Crasher soft plastic hollow body frog features a plastic with just the right consistency to ensure solid, consistent hook-ups while remaining weed- and snag-free. The belly features 'chines' that make 'walking the frog' easy in open water, and it's just the right weight for pulling over slop or through the pads for big bass. Realistic decoration schemes and adjustable spinnerbait-style legs seal the deal for big bass. A drain hole at the tail of the bait keeps it working flawlessly. "Chined" belly makes walking the frog easy. Super-soft collapsable body increases hook-ups. Premium quality double 3/0 Hooks.
  • Booyah Pad Crasher Jr Booyah Pad Crasher Jr Quick View
    Booyah Pad Crasher Jr

    Booyah Pad Crasher Jr

    $ 6.49

    There's nothing like fishing the weeds and slop, and nothing like the surprise and violence of a big bass crashing through the thick stuff to eat your frog. The Pad Crasher's soft plastic is just the right consistency to ensure solid, consistent hook-ups while remaining weed- and snag-free. This frog features a "bass boat" belly that makes "walking the frog" easy in open water, and it's just the right weight for pulling over slop or through the pads for big bass. Realistic decoration schemes and adjustable spinnerbait-style legs seal the deal for big bass.
  • Booyah Poppin Pad Crasher Booyah Poppin Pad Crasher Quick View
    Booyah Poppin Pad Crasher

    Booyah Poppin Pad Crasher

    $ 6.99

    There's nothing like fishing the weeds and slop, and nothing like the surprise and violence of a big bass crashing through the thick stuff to eat your frog. The Pad Crasher's soft plastic is just the right consistency to ensure solid, consistent hook-ups while remaining weed- and snag-free. This frog features a "bass boat" belly that makes "walking the frog" easy in open water, and it's just the right weight for pulling over slop or through the pads for big bass. Realistic decoration schemes and adjustable spinnerbait-style legs seal the deal for big bass.
  • Burke Split Tail Trailer Burke Split Tail Trailer Quick View
    Burke Split Tail Trailer

    Burke Split Tail Trailer

    $ 2.19

    Made of a specially formulated plastic that gives it an action “unequated” by any other product. It’s tough, so it will last cast after cast, yet is extremely supple in any water.
  • Charlie Brewers Crappie Grubs Charlie Brewers Crappie Grubs Quick View
    Charlie Brewers Crappie Grubs

    Charlie Brewers Crappie Grubs

    $ 3.79

    Long soft grub body with a vibra-tail. The tail moves while the grub is swimming. The grub can be used on all the sizes of the Crappie Slider Heads. Also it can be used with other jig heads.
  • Charlies Worms Big Dipper Charlies Worms Big Dipper Quick View
    Charlies Worms Big Dipper

    Charlies Worms Big Dipper

    $ 4.99

    Charlies Worms Big Dipper - 5 1/2In 5Bg Ark Shiner
  • Charlies Worms Zipper Dipper Charlies Worms Zipper Dipper Quick View
    Charlies Worms Zipper Dipper

    Charlies Worms Zipper Dipper

    $ 4.99

    Charlies Worms Zipper Dipper - 4 1/2In 6Bg Blk Red Flack

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